4Internet Overview
With a network of over 5,000 specialized search and informational websites ("Search Sites,") 4Internet is a new way to find what your looking for online. 4Internet divides the world of search material into topics and finds experts to individually manage them. By using the knowledge of real people who are experts in their particular topic, 4Internet can design a search interface for each one that makes complicated searching fast and easy. Added to this is a tutorial for searching that topic written by the expert and feedback from the users. The result: you get a much better search experience because you have the knowledge and tools to search better.
Even when approaching a topic that you know nothing about, you immediately have a road map to start searching in the right direction. After all, if you don't know what to enter to search a topic, getting good results quickly can require a good bit of luck. We don't want you to have to "feel lucky" when your searching for something you know little about. We want to give you the tools and information to take luck out of the equation and find good results quickly without trial and error searching. In short, we want you to find more but search less by searching the right way. To keep these thousands of Search Sites easy to remember, we use an intuitive system of website naming that is easy to remember and simple to understand: The number four followed by the name of the topic. For example, the Search Site for football is 4football.com and the Search Site for algebra is 4algebra.com. A system of subdividing search sets using sub-domains further refines searching (ex: nfl.4football.com.)
While search is the top priority of 4Internet, it isn't our only mission. After you find what your looking for, you need to connect and consume it. We believe that connection and consumption also can change according to the material and the objective and we are working on better ways of doing this as well.
With these and other novel concepts, 4Internet is re-inventing how we search for, connect to, and consume information on the Internet.
For Users
Users find more with less searches. 4Internet experts do a lot of work behind the scenes to match content with category and keep search data sets smaller and more targeted for better results. Simply put, you search only the sites that are most likely to have what you are looking for in them. Searching only what is relevant is the key to keeping the clutter out of search results.
For Advertisers
Advertisers get a highly targeted audience and more bang for their advertising buck. While the phrase "highly targeted" is over-used in this industry, it's important to understand the distinction between the targeting of a 4Internet Search Site and the norm. We can really say our audience is more targeted than a website that uses user demographics alone because we have a definitive indicator of user intent based on the Search Site they are visiting. This is best understood by example.
Many people who like football also like baseball. Websites that have user demographics can tell you this. However, if your a company that sells sporting equipment how do you know which users are interested enough in football at that moment in time to actually buy something related to football and not baseball and vice-versa? This is a tricky situation because the user is interested enough in both sports to click on an ad related to either. However, at that moment in time the user is most likely to buy only what they have the most intent for and simply look at the rest. How do you know which ad to serve up? Serving up the wrong ad will result in paying for someone to browse your products, but they probably won't buy anything. The answer is to solve the catch-22 faced by online advertisers by identifying the intent of the user before serving the ad. This is best demonstrated by example.
Users on the website 4Football.com are most likely more interested in football at that moment in time than baseball. If they were more interested in baseball they would probably be on 4baseball.com. We can further determine intent by subdividing these topics into subtopics with sub-domains. For example, we could have the sub-domain of "products.4football.com" and limit serving adds to just that sub-domain. The power of this method cannot be understated. 4Internet's system of topic subdivision and refinement get's advertisers better results for the advertising dollar.
For Website Owners
Have a website? Tired of doing the Google Dance? Add your site to the 4Internet search index. Pick your topic sites and communicate directly with a human guide if necessary. Explain your sites value, what it means, and who it is for. We don't rely purely on algorithms which are "hit and miss" at best when it comes to accurately identifying context and purpose. Further, the 4Internet search index isn't being constantly "shuffled" which gives you much more visibility as to where you will appear in the search results.
For Publishers
Be it audio, video, images, or information the amount of content on the internet is growing in both quantity and type. Whatever the content, the key is always to get it in front of the right people. Publishers of content get better distribution to the right markets with a level of targeting that only 4Internet can provide.
4Internet combines principles of topic subdivision with human guidance, collaboration, and an advanced search interface to make everyone an expert searcher. 4Search is a new way to search.
Featured Search Website
4Internet makes finding information contained in wikis, directories, dictionaries, databases and other disparate sources in a quick and easy manner. You've probably heard that most of the web is "invisible." Well, in a way it is. However, it is not for the reasons you may be aware of. Far from the sensational reasons perpetuated by the media and pop culture, most of the "invisible" Internet is invisible because the information is contained in databases that must be queried to return results. Because most search engine spiders don't query the databases, they can't return results to index. The key is to find those databases so you can enter your query. 4Internet helps you find the right websites and execute the correct queries.
Featured Information Search Site
4Internet entertainment Search Sites group entertainment media and information into collections in addition to standard 4Internet search methodology. Collections are managed by 4Internet experts who use their expertise and perspective to enhance the user experience.
Featured Entertainment Search Site
4Internet has over 1,400 4Internet Shopping Search Sites. 4Internet shopping Search Sites are highly specific to it's product and the stores that sell them, online and offline. 4Internet Shopping takes a different approach to shopping, separating stores into groups based on size, service and other factors and using 4Internet experts to review and explain options.
Featured Shopping Search Site
4Internet has over 1,100 Services Search Sites. 4Internet Service Search Sites are highly specific to the service it covers. 4Internet experts are used to evaluate reviews and check for authenticity. Additional mechanisms are provided for connecting people looking for a particular service with service providers.
Featured Services Search Site
4Internet has over 100 4Internet Social Search Sites. 4Internet Social Search Sites are highly specific to the needs of the affinity group it is meant for. 4Internet experts are used to evaluate sites and watch out for potential problems assoicated with online social offerings. Simply put, the experts try to match people to the right groups and keep everyone safe.