News
Govt highlights multi-layer framework to curb misleading advertisements across media
3+ day, 9+ hour ago (448+ words) The Centre on Wednesday said a detailed regulatory framework is in place to check misleading advertisements across television, print, digital and online platforms, with multiple complaint redressal mechanisms and enforcement measures available under existing laws. In a written reply in…...
Meta to prioritise original creator content on Facebook
6+ day, 9+ hour ago (140+ words) Meta to prioritise original creator content on Facebook'Social Samosa "Meta Platforms has stepped up efforts to reduce spam and impersonation on Facebook, while promoting original content across Feed and Facebook Reels The views and watch time for original Reels roughly…...
Meta to end end-to-end encrypted messaging on Instagram
1+ week, 9+ hour ago (281+ words) Meta Platforms will discontinue end-to-end encrypted messaging on Instagram from May 8, 2026, the platform confirmed, ending a feature it had previously promoted as a key privacy safeguard. The feature is being removed because only a small number of users opted to…...
Meta introduces AI listing, auto-replies to Facebook Marketplace
1+ week, 3+ day ago (586+ words) Meta has introduced new AI-powered features for Facebook Marketplace to simplify how users list items for sale and respond to buyers. More than 3.5 million listings are posted daily on Facebook Marketplace in the United States and Canada. The platform is…...
Google Maps rolls out AI-powered ‘Ask Maps’ feature
1+ week, 3+ day ago (398+ words) Google has introduced new AI features in Google Maps, including a conversational tool called "Ask Maps" and a redesigned navigation system aimed at improving search and driving guidance. The update combines its mapping data with its Gemini models to allow…...
AI is helping reduce irrelevant ads as search becomes more conversational, says Google’s Dan Taylor
1+ week, 4+ day ago (589+ words) From 2022, when AI first boomed with ChatGPT's prompt-based inputs to 2026, when every tech company and advertising agency has integrated artificial intelligence to boost performance, we are in an era where the question of how advertising works or could work in…...
X introduces exclusive threads for paid subscribers
1+ week, 6+ day ago (246+ words) X has announced updates to its creator subscription features aimed at expanding monetisation options and improving management tools for creators on the platform. The move is part of the platform's broader effort to retain creators and encourage more content on…...
JioStar blocks piracy websites, apps streaming ICC Men's T20 World Cup
2+ week, 4+ day ago (239+ words) JioStar has strengthened its anti-piracy enforcement during the ongoing ICC Men's T20 World Cup 2026, taking action against applications and websites accused of illegally streaming cricket matches. The platform targeted several illicit IPTV applications that were distributing its content, including live tournament…...
Meta updates ad measurement and attribution system
2+ week, 4+ day ago (355+ words) Meta Platforms has introduced changes to how advertisers measure and attribute the performance of digital ads, aiming to make reporting more consistent with third-party analytics tools and provide clearer insights into campaign outcomes. Advertisers often seek to determine what results…...
YouTube updates payment activity tools for creators with multiple channels
2+ week, 4+ day ago (231+ words) YouTube is expanding payment activity features in its Creator Studio to include creators who manage multiple channels linked to a single Google AdSense account. The update will allow eligible creators to view aggregated payment activity across all channels connected to…...