News
Polish Streaming Market Stabilizes as Torrent Usage Surges
1+ hour, 3+ min ago (693+ words) Se'al News Senal News Polish Streaming Market Stabilizes as Torrent Usage Surges Study by WPP Media shows subscription growth plateau, rising operator partnerships and renewed interest in ad-supported models. The latest edition of "Video Track by WPP Media" indicates that…...
Ad-Supported Tiers Drive 80% of New Nordic Streaming Subscriptions
4+ day, 19+ hour ago (395+ words) Se'al News Senal News Ad-Supported Tiers Drive 80% of New Nordic Streaming Subscriptions Hybrid models fuel record growth as Nordic market surpasses 27 million paid subscriptions and enters a more price-sensitive phase. Ad-supported subscriptions have become the primary growth driver in the…...
ITV Launches Live Addressable+ with Omnicom
1+ week, 6+ day ago (372+ words) Se'al News Senal News ITV Launches Live Addressable+ with Omnicom The initial trial will run across more than 20 Omnicom Media brands spanning categories including automotive, retail and telecoms, before rolling out more broadly in the coming weeks. Live Addressable+ introduces…...
Mediavision: Global services capture majority of Norwegian video viewing
2+ week, 5+ day ago (193+ words) Se'al News Se'al News Mediavision: Global services capture majority of Norwegian video viewing Traditional TV viewing continues to decline across the Nordics, with Norway showing the sharpest shift. Since 2017, average daily traditional TV viewing in Norway has more than halved,…...
Canela Media to launch Zully, a micro-series mobile app
2+ week, 6+ day ago (242+ words) The presentation focused on Canela Media's expansion across premium content, audience targeting, branded storytelling, sports programming, and creator-led experiences as advertisers increasingly seek authentic ways to reach younger Hispanic audiences in the U. S. Isabel Rafferty-Zavala, CEO and Co-Founder of Canela Media,…...
Free Streaming emerges as TV's new normal
3+ week, 8+ hour ago (353+ words) According to the findings, 55% of TV viewers have used at least one FAST service, while 46% of regular FAST users say those services are a "must-have" part of their entertainment consumption. The report also found that usage is consistent, with 28% of…...
USA: You Tube surpasses 45 Billion viewing hours in H1 2025 as TV usage overtakes mobile
8+ mon, 2+ week ago (176+ words) TV screens now account for 36% of You Tube viewing in the U. S. , edging ahead of web and mobile, while "Saturday Night Live" tops reach with 38. 6 M users and Shorts fuel growth among top channels....
Most active Netflix subscribers in Japan and South Korea are now on ad-supported plans
3+ week, 1+ day ago (140+ words) Se'al News Se'al News Five years ago, the idea of major global streaming services embracing ad-supported plans seemed highly unlikely. However, a recent study by Digital i found that advertising has now become a central part of SVOD strategies, with…...
Disney ups Jimmy Zasowski to President of Platform Distribution for Disney Entertainment, ESPN
4+ mon, 3+ week ago (40+ words) The appointment comes after three years marked by high-profile carriage disputes with Charter, Direc TV and You Tube TV, underscoring the growing complexity of distribution in an industry reshaped by streaming and the continued contraction of the traditional pay-TV bundle....
Sky Ultimate Leads UK Bundles with Broadest Access to Top-Ranked Titles
3+ week, 5+ day ago (271+ words) Sky Ultimate, launched in March 2026, has emerged as the most comprehensive premium TV and streaming bundle in the UK in terms of access to the market's most popular content. The package, which combines Netflix, Disney+, HBO Max and Hayu with…...