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mediaplaynews. com > hub-free-streaming-emerges-as-tvs-new-normal

Hub: Free Streaming Emerges as TV's New Normal

8+ hour, 37+ min ago  (663+ words) Free ad-supported streaming TV (FAST) has moved beyond fringe viewers to mainstream television viewers, according to new data from Hub Entertainment Research. Many U. S. TV viewers now use FAST services, and roughly half of those users now describe FAST as a…...

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mediaplaynews. com > prime-video-enhances-clips-vertical-video-feed-for-mobile-users

Prime Video Enhances 'Clips' Vertical Video Feed For Mobile Users

6+ hour, 16+ min ago  (307+ words) Prime Video has enhanced its NBA-themed "Clips" feature for mobile devices to include vertical video feed of entertainment affording users ability to scroll through short, personalized snippets of movies, TV series, and sports highlights. Prime video is joining a trend…...

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mediaplaynews. com > directv-promotes-itself-during-upfronts-in-new-york-city-this-week

Direc TV Promotes Itself During Upfronts in New York City This Week

9+ hour, 40+ min ago  (343+ words) As television executives, streamers and advertisers arrive in New York this week for the annual Upfront presentations, Direc TV Advertising is launching a digital campaign to promote itself to attendees. The centerpiece of the campaign is a 30-second spot that…...

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mediaplaynews. com > tag > in-content-ads

In-Content Ads Archives

5+ day, 7+ hour ago  (224+ words) Amagi, the cloud-based provider for the streaming and broadcast industries, May 6 announced the availability of its In-Content Ads platform. The new AI platform, which is designed to streamline programmatic access for advertisers, is being made available across hundreds of streaming…...

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mediaplaynews. com > q-and-a-webkyte-founder-ceo-olia-valigourskaia-on-tackling-piracy-on-a-wider-scale

Q&A: Web Kyte Founder/CEO Olia Valigourskaia on Tackling Piracy on a Wider Scale

5+ day, 7+ hour ago  (1719+ words) Olia Valigourskaia is the founder and CEO of Web Kyte, a media tech company developing large-scale video recognition technology. For more than 16 years she has worked with major studios, broadcasters, and online platforms to combat digital piracy and develop ground-breaking…...

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mediaplaynews. com > blu-ant-media-bows-love-nature-streaming-content-channel-in-holland

Blu Ant Media Bows Love Nature Streaming Content Channel in Holland

1+ week, 4+ day ago  (333+ words) Blu Ant Media, the international streamer, production studio and rights business based in Canada, April 30 announced the launch of the Love Nature channel in Holland across Delta Fiber, one of the largest ISPs in the country. The channel, which features…...

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mediaplaynews. com > antenna-rokus-upstart-howdy-svod-service-tops-1-million-paid-subscribers-after-eight-months

Antenna: Roku's Upstart 'Howdy' SVOD Service Tops 1 Million Paid Subscribers After Eight Months

1+ week, 5+ day ago  (134+ words) Howdy, Roku's low-cost ($2. 99 monthly), ad-free subscription-based streaming VOD service offering catalog content has reached 1 million paid subscribers since launching on Aug. 5, 2025, according to new data from Antenna, which also believes the platform's subscriber retention rates exceed those of premium SVOD…...

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mediaplaynews. com > versants-free-tv-networks-expands-fast-channel-portfolio-to-philo

Versant's Free TV Networks Expands FAST Channel Portfolio to Philo

1+ week, 6+ day ago  (338+ words) The deal broadens access to Free TV Networks" FAST channels 365 BLK, Outlaw, and Pam Grier"s Soul Flix across Philo, marking the latest step in a broader distribution strategy spanning both FAST and over-the-air (OTA). Recent launches include CBS Owned…...

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mediaplaynews. com > netflix-raises-subscription-prices-in-spain-the-first-in-18-months

Netflix Raises Subscription Prices in Spain, First Hike in 18 Months

3+ week, 8+ hour ago  (170+ words) Netflix April 20 announced it is raising monthly subscription prices in Spain from "1 to "2 euros per tier " the first price hike in the country in 18 months. The company attributed the hikes to the need for continued investment in content, including forays…...

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mediaplaynews. com > comcasts-xfinity-adds-disney-hulu-hbo-max-to-svod-marketplace

Comcast's Xfinity Adds Disney+, Hulu, HBO Max to Platform Streaming Marketplace

1+ mon, 2+ day ago  (265+ words) Comcast's Xfinity premium television platform April 9 added Disney+, Hulu bundle and HBO Max to its discounted "Stream Store" market that already includes Peacock, Netflix and Apple TV available to Xfinity TV and Internet customers. Customers can select combinations of three,…...