2+ hour, 7+ min ago   (439+ words) Marketers have spent the past year trying to understand how to get their brands mentioned in AI search results. Now, they’re putting dollars and organizing teams around their AI visibility efforts. The problem is marketers are flying the plane while…...

2+ hour, 8+ min ago   (850+ words) Publishers have begun offering ad inventory specifically designed to be seen by AI agents. With clients desperate to improve their AI search visibility, some media buyers say it’s worth a shot. Others regard it as magical thinking. To recap, Time…...

2+ day, 11+ hour ago   (618+ words) People Inc.’s CEO Neil Vogel said the company won’t block Google’s crawlers — not because execs don’t want to, but because they don’t want to lose out on any potential referral traffic. “If we were to turn off AI, we…...

3+ day, 2+ hour ago   (722+ words) “Stealth crawler” sounds like something from a sci-fi spy story, but the term has gained momentum with recent legislation trying to crack down on these web crawlers. A bill passed in New York last month and legislation introduced in the U....

1+ week, 1+ day ago   (473+ words) Time has begun serving ads to AI bots. Ally Bank and Project Management Institute are among the first buyers. Strange as that sounds, it’s also logical. To understand why, it’s important to go back to the start. Last month, Time…...

1+ week, 1+ day ago   (1118+ words) This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → This week’s Media Briefing looks at why publishers are flirting with the idea of breaking…...

2+ week, 3+ day ago   (1011+ words) The conversation around AI visibility is changing. Publishers once focused on whether AI answer engines like ChatGPT would send enough referral traffic to offset declining clicks from traditional search, have mostly moved on. Publishers are now beginning to treat AI…...

2+ week, 3+ day ago   (682+ words) The World Wide Web Consortium’s proposed Attribution API has entered one of the most significant phases of its development, with the specification now open to broader industry review as industry stakeholders weigh its implications for privacy-preserving advertising measurement. The web…...

3+ week, 2+ day ago   (794+ words) Connect with execs from Axios, The New York Times, Paramount and more. Publisher ad supply fell by up to 40% in Q2 of 2026 as AI era, zero‑click search choked the flow of traffic to news and other open‑web sites, according…...

1+ mon, 5+ day ago   (1122+ words) This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series → “This is an example of the use of your digital footprint in order to make…...