3+ hour, 2+ min ago  (267+ words) The answer is an impossible line, which is long enough to circle the Earth 12. 5 times. The campaign promotes a simple product benefit: users can claim free World Cup viewing rights directly through the China Mobile app. Rather than explain the…...

4+ day, 43+ min ago  (263+ words) The "Free For All" campaign includes over 30 playful characters who are shown using the phones. Set to feature across 5, 000 of Telstra"s network of 14, 000 payphones, the characters will add colour to the iconic Telstra payphones across the country. In addition…...

1+ mon, 1+ week ago  (266+ words) While the Shop button serves as a gateway to countless deals and promotions across the platform, its value is often overshadowed by the content surrounding it. Created by The Friday Vietnam, the campaign, "Touch Shop, Fall in Love With Deals,…...

1+ mon, 3+ week ago  (341+ words) That shift is exactly what Tune Talk and Edelman Malaysia set out to capture with Kasi Tune " a campaign that signals Tune Talk's evolution from telco into a more intelligent, tech-driven ecosystem. At the centre of the campaign is a…...

2+ mon, 4+ week ago  (186+ words) Campaign Brief Asia Apple and TBWA\Media Arts Lab Tokyo have launched a new App Store campaign in Japan transforming the iconic App Store "A" logo into a portal, opening onto a multi-universe of 16 app categories. Each universe is rendered…...

3+ mon, 4+ week ago  (255+ words) Campaign Brief Asia The Leaf Bengaluru has laucnhed a short-form film for OPPO, centered on a Gen Z content creator and designed to highlight the capabilities of the OPPO Find X9. The campaign follows a multi-faceted creator navigating different roles through…...

10+ mon, 2+ week ago  (478+ words) Step inside a pop-up that trades talismans for truth and folklore for facts: dentsu Thailand's "The Unlucky Numbers Shop" for Whoscall playfully subverts Thailand's cherished belief in lucky digits to shine a light on the hidden dangers of phone scams....

10+ mon, 3+ week ago  (217+ words) Ki Q lets users personalize every aspect of their plan " from data, calls, and texts to add-ons and validity " giving them total control with no wasted data or unnecessary extras. "Ki Q's powerful and dynamic platform enables users to personalize…...