News
YouTube expands shopping affiliate programme to creators with 500+ subscribers
2+ hour, 26+ min ago (97+ words) YouTube expands shopping affiliate programme to creators with 500+ subscribers'Buzzincontent The change lowers the threshold for participation, enabling creators to explore revenue opportunities earlier in their journey Eligible creators can tag products from participating brands across different content formats, including Shorts,…...
YouTube expands creator ads ecosystem with unified partnerships platform
6+ day, 1+ hour ago (558+ words) New Delhi: YouTube has detailed a set of updates to its creator marketing infrastructure, positioning them as part of a broader shift in how brands engage with creators and measure outcomes. In a blog post, Melissa Hsieh Nikolic, Director of…...
Facebook updates original content rules, here’s what it means for creators
2+ week, 3+ hour ago (240+ words) New Delhi: Facebook has shared updates on its efforts to support creators who post original content while reducing the reach of unoriginal material across its Feed and Reels. The platform has also introduced new tools to help creators report potential…...
X introduces ‘Paid Partnership’ label for creator posts
3+ week, 6+ day ago (302+ words) New Delhi: X has introduced a "Paid Partnership" label that creators can apply to posts to indicate when content is part of a commercial collaboration. The feature allows users to enable a "content disclose" setting while publishing a post, adding…...
Musk signals stronger monetisation for X, but MrBeast says matching YouTube won’t be easy
2+ mon, 3+ week ago (308+ words) New Delhi: Elon Musk said X plans to significantly increase creator payouts to compete with YouTube, a subsidiary of Alphabet Inc.s Google, though Jimmy Donaldson, known as MrBeast, warned that matching Googles monetisation system will be a steep challenge....
Rs 38 crore from AI videos? This Indian YouTube channel is reshaping online content
2+ mon, 4+ week ago (313+ words) Rs 38 crore from AI videos? This Indian YouTube channel is reshaping online content'Buzzincontent "New Delhi: An India-based YouTube channel has become a focal point in a growing global debate around artificial intelligence, creativity and monetised digital content Bandar Apna Dost,…...