8+ hour, 13+ min ago  (748+ words) In this op-ed, Phil Ohren, CEO & co-founder of Intender highlights the move of GPT ads going from being an industry rumour to a market reality. He believes if your first question is "What keywords should we target? , youre asking the…...

7+ hour, 53+ min ago  (406+ words) Yahoo DSP today announced the Agent Network, a new open framework that connects Yahoo DSP advertisers directly to AI-powered agents built by the industry's leading technology partners. Rather than relying solely on native platform agents, it connects advertisers to specialised…...

1+ week, 8+ hour ago  (172+ words) Pinterest has launched Amazon Storefront linking, a new tool to allow creators to connect their Amazon Storefront directly to their Pinterest account. Once connected, their affiliate link is automatically applied whenever they tag an eligible Amazon product. More than 50 per…...

1+ week, 9+ hour ago  (248+ words) Reddit has launched video comments for all of its users, allowing any Redditor to upload or record a short-form video reply right in the comments of any post in Reddit communities or subreddits. Reddit users were already able to comment…...

2+ week, 1+ day ago  (288+ words) Each month on B&T, Fabulate's head of strategy and talent, Lucy Ronald, breaks down what's trending on Tik Tok " and more importantly, why it matters. In May, Tik Tok reminded us that attention is a strange thing. Users became…...

3+ week, 3+ day ago  (295+ words) The Australian internet advertising market recorded its strongest March quarter, up 15. 3 per cent to $4. 9 billion, according to the IAB Australia's Internet Advertising Revenue Report prepared by Pw C. The result is within 1 per cent of the record December 2025 quarter, effectively eliminating…...

1+ mon, 9+ hour ago  (341+ words) WIN TV is switching off its Network 10 signal in three regional markets'Riverland, Mount Gambier and Griffith'when its supply agreement ends at the end of next month. Viewers in these regions will lose broadcast TV access to Channel 1, 10 Drama, 10 Comedy and…...

1+ mon, 5+ day ago  (261+ words) If you want to know what peak Cairns Crocs looks like, it's being driven into the middle of a sugar cane field for the Pinterest Extra Celestial Welcome Party, feeling less like a media conference and more like an exclusive…...

1+ mon, 2+ week ago  (522+ words) Each month on B&T, Fabulate's head of strategy and talent, Lucy Ronald, breaks down what's trending on Tik Tok " and more importantly, why it matters. I've said it before and I'll say it again: Tik Tok trends are basically…...

10+ mon, 1+ day ago  (245+ words) Oliver is a journalist at B&T, joining in April 2025 after completing a Bachelor of Communications, majoring in Journalism at UTS. He covers media agencies and owners, and has a strong interest in sports marketing. Oliver has a background in…...