News
Starlink struggling for approval on South Africa, India
4+ hour, 10+ min ago (509+ words) Elon Musk, despite being born and raised in South Africa, is still stymied in the country as far as his Starlink broadband service is concerned. Space X first applied for permission many years ago. Indeed, it was considered such a…...
AST Space Mobile connection will work indoors
6+ mon, 2+ week ago (267+ words) Scott Wisniewski, AST Space Mobile's (AST) president used a Bloomberg Businessweek TV interview on October 2nd to explain in some details how tests of its satellite to ground transmissions were going. Wisniewski said that AST's signals would cope with "one wall…...
The Digital Networks Act: Evolution where revolution was required
3+ mon, 19+ hour ago (405+ words) The GSMA, on behalf of Europe's mobile operators, has issued a statement in response to the Digital Networks Act. The statement in full is presented below: For Europe to compete on the global stage, it needs a best-in-class digital ecosystem…...
Data: HBO Max reaches 1. 5m UK subs in first 5 days
1+ week, 4+ day ago (176+ words) HBO Max reached 1. 5 million UK subscribers within its first five days after launching on March 26th, based on scaled estimates of sign-ups and service activatio. .. Historically, Sky held exclusive rights to HBO content and portions of Warner's movie library in the…...
IAS earns MRC Accreditation for impression measurement, viewability, IVT on Amazon Properties
5+ mon, 1+ week ago (359+ words) Integral Ad Science (IAS), the media measurement and optimisation platform, today has received accreditation from the Media Rating Council (MRC) for its server-to-server (S2 S) integration of Amazon. .. IAS earns MRC Accreditation for impression measurement, viewability, IVT on Amazon Properties Integral Ad…...
MRC grants Zefr accreditation for Viewability on You Tube
2+ mon, 3+ week ago (240+ words) Zefr has been granted accreditation by the Media Rating Council (MRC) for independent third-party processing and reporting of You Tube viewability measurement via integration with Google's Ads Data Hub. .. MRC grants Zefr accreditation for Viewability on You Tube Zefr has…...
4 Fangs launches FAST Channel on Amagi's cloud platform
5+ mon, 2+ day ago (263+ words) Amagi, a cloud-based Saa S technology solutions provider for broadcast and streaming TV, has announced the launch of 4 Fangs, a new FAST channel, powered by Amagi's cloud infrastructure, is now available to connected TV audiences across Mexico and other Hispanic…...
Ofcom approves Vodafone Three D2 D connectivity
6+ day, 2+ hour ago (155+ words) Advanced Television Ofcom approves Vodafone Three D2 D connectivity Media regulator Ofcom has approved Vodafone Three's request to use satellite technology to provide calls, texts and data to standard smartphones in the UK. Specifically, Ofcom has approved a request from Vodafone…...
CIMM outlines structural shift in identity across CTV
6+ day, 5+ hour ago (157+ words) The Coalition for Innovative Media Measurement (CIMM) has released a new paper defining a structural shift in how identity operates across the US TV and CTV marketplace " from a tactical capability to core market infrastructure. As converged viewing accelerates and advertising…...
Research: Aggregation keeps 33% of pay-TV subs engaged
6+ day, 15+ hour ago (294+ words) Advanced Television Research: Aggregation keeps 33% of pay-TV subs engaged Parks Associates has released its latest white paper, Unified Streaming: Unlocking Next-Gen Advertising, developed in partnership with Philo. The research highlights the challenges in monetising consumer attention and the advantages of…...